Moi Ali is an author and Communications Consultant who has written a number of best selling books on public relations and marketing, which have been published by leading publishers such as Dorling Kindersley and translated into languages as diverse as Russian, Hungarian and Spanish. She is also an experienced board member, having served two terms of office on the Nursing and Midwifery Council, the world’s largest healthcare regulator, where latterly she was Vice President. She also served two terms on the Board of Postwatch and is a former member of NHS Lothian. Currently Moi is Chair of the Centre for Health and Wellbeing, a registered charity and social enterprise company, and a member of the Lord Chancellor’s review bodies, which investigate complaints about judges and magistrates. She is also a Governor at Edinburgh Napier University and a Public Appointments Ambassador for the Cabinet Office, a role which involves encouraging a more diverse range of applicants for public appointments.